Simple Formulas

Simple Formulas

Things are often made more complicated than they need to be. Take basketball as an example. Modern basketball analytics have created a whole new language within the sport. Outsiders have no clue what it means, and insiders waste time on stuff that doesn’t matter. Boy,...
Simple Formulas

Aptus Market Outlook: Be an American Psycho

As one of the most searing dissections of 1980s yuppie culture, American Psycho has become a movie with a cult following, as it depicts Patrick Bateman’s journey as a part-time Wall Street Vice President while being a full-time serial killer. American Psycho is a...
Simple Formulas

Where Do You Buy Your Cheerios?

Top three cereals of all time, in no order:     Feel free to disagree, but those are my GOATs when it comes to cereal. What’s not in my top three? Cheerios. While not my favorite, Cheerios are a solid and reliable choice and can be found in many pantries....
Simple Formulas

Winning the Long-Term Money Game

If we gave you a million dollars to invest today, with the objective of delivering the highest compounded annual growth rate (CAGR) over a typical 30 year period, where would you invest that money? Here’s the catch, you only have 2 choices: Stocks Bonds Let’s consider...