by JD Gardner | Mar 3, 2026 | Investment Concepts
Technology is deflationary. While we have views you could argue with, this isn’t one of them. For example, the flat-screen TV you bought for $3,000 twenty years ago now costs $300 at Walmart. If left to their own devices, competitive markets lead to more productivity...
by Brian Jacobs | Feb 27, 2026 | Blog, Investment Concepts
With trillions of dollars currently sitting in money market funds, many investors are asking: “Is there a better way to earn a return without the stomach-churning volatility of the stock market?” A recent article from InvestmentNews highlights a growing trend: wealth...
by Tenzin Phuntsok | Feb 26, 2026 | Blog, Investment Concepts
Most financial planning conversations start on the asset side of the client’s balance sheet…how to invest, how to diversify, and how to manage risk. But their liabilities do not receive the same level of care. Debt is not a single, monolithic concept. Different loans...
by Brian Jacobs | Feb 10, 2026 | Blog, Investment Concepts
At Aptus, we are obsessed with the “math of investment”—from drawdown management to the nuances of the CAPE ratio. But for the select circle of advisors we partner with, the conversation often shifts to the most predictable form of alpha available: tax...
by Brian Jacobs | Jan 26, 2026 | Blog, Investment Concepts
Equity markets have recently been dominated by the “Magnificent” few and a relentless bid for high-beta tech. Suggesting that lower volatility stocks can retain their documented long-term benefit feels a bit like advocating for marathon training during a...
by Brian Jacobs | Dec 18, 2025 | Blog, Investment Concepts
Back in February, we wrote about a common tax mistake investors make with their fixed income allocations: ignoring the state tax benefits of Treasuries. A simple breakout of Treasury income (which is not taxable at the state) can save clients thousands (or more). As...
